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Community First, the Hampshire based charity that makes life better for everyone, is unveiling its new identity this week ahead of an upcoming merger and a fresh enterprise outlook. The new image and message reflect its mission to grow its support offer for the voluntary, community and social enterprise sector in Hampshire and further cement its position as a leading provider of essential community services.
Community First delivers local services including community transport, wellbeing services, surgery signposting, and volunteering. It also offers development, training, recruitment and structural support to non-profit organisations of many kinds. The charity has expanded over the years through a series of mergers, bringing together local expertise and capacity to support the voluntary sector and increase the scale of its operations. In April 2020, Community First will merge with its counterpart Community First New Forest, expanding its capacity as the leading voluntary sector support organisation in Hampshire. The newly formed charity will continue to provide its existing services and will retain its commitment to excellent customer service and support.
The fresh brand underpins the charity’s focus on delivering better and more sustainable services under its enterprise model. The new logo and strapline, ‘making life better for everyone’, expresses Community First’s principles and vision. Hywel Small, Community First’s recently appointed Head of Enterprise, said: “The new design reflects a modern and progressive organisation that continues to put people at the centre of what we do. We want to show that we are embracing change and constantly striving to find better ways of delivering high quality, cost-effective support and information to help local organisations and individuals improve lives.”
Tim Houghton, Community First’s CEO, commented: “We’re delighted to unveil Community First’s new identity and logo. This refresh of our brand strengthens our commitment to our principles of putting the community first and improving the lives of everyone, but in particular those who may be more vulnerable and rely on the community’s support to help them be happy and healthy. I’m particularly pleased that our name is now an integral part of our brand, and I look forward to it underpinning our continued growth and success as a trusted service provider and partner organisation in Hampshire and beyond.”